KPI’s Management by the Numbers

KPIs – key performance indictors – it is all the rage in business performance improvement and management. If you can’t…
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How To Prepare for The Windows 10 update

We are quickly approaching the one year mark since Windows 10 made its debut. Many have updated their systems with…
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Is Search Engine Submission Necessary?

The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one,…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search…
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags)…
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